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NEW YORK - President and CEO Michael Setola announces that Greg Norman Collection has entered into a licensing agreement with Vantage Apparel to sell and distribute GNC apparel into the corporate sales channel. The new agreement is effective immediately.
Product design, sourcing, quality control and related matters will continue to be overseen by Greg Norman Collection. Additionally, the existing sales force will remain intact.
"This partnership will allow us to better service and sell this channel of business with our existing sales force and raise the standard of performance our customers expect" said Michael Setola. "Vantage is an industry leader in the corporate marketplace and I look forward to growing our business together."
Greg Norman Collection originally launched its corporate division in 2004 and has experienced double-digit growth every year since its inception.
Ira Neaman, CEO Vantage, states "This partnership with Greg Norman Collection is a timely and important opportunity for Vantage to bring our experience in the corporate arena to the fastest growing brand in the corporate market. Utilizing GNC's design and product development skills, combined with the existing sales team and our operations and world-class customer service teams is a dynamic combination for growth."
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